June Meeting – Tuesday, June 28
June is election time for HAL-PC. The general election is June 18th, during the annual meeting. Following the election, there is a celebration in honor of HAL-PC’s 30th birthday. Let’s party! Please attend and bring a snack.
At our monthly SIG meeting, we will continue to address marketing your web site. Our focus will be on keywords and how they relate to search engine optimization (SEO) and Pay Per Click (PPC).
Effective SEO efforts and PPC campaigns take time to develop. Like many things related to a website, it is a never ending effort. PPC campaigns can be very expensive and not just a drop in the bucket. You need to develop a long-term strategy and monitor your results to make sure you get your money’s worth.
Keywords are critical to SEO and PPC. SEO is a necessity but a PPC campaign is optional. Is it something that would be effective for your website marketing efforts? Join us and find out more.
I look forward to seeing you all Tuesday.
Web Design SIG Leader